Reputation and Sustainability: Opportunities for Growth in Emerging Markets

We are witnessing a shift in global economic activity from advanced markets to emerging ones.  According to the World Bank Group (2021) Global Economic Prospects report, emerging markets and developing economies (EMDEs) have experienced higher real gross domestic product (GDP) growth rates than advanced economies for the past four years and are expected to continue to do so through 2022 and beyond.  Currently, EMDEs account for approximately 42 percent of the world’s GDP and are expected to account for more than 50 percent by 2035.  Additionally, EMDEs comprise 55 percent of the world’s population, and more than half of the … Read more